# Client Brief: [Client Name]

## Basic Info
- **Client Name**: [name]
- **Website URL**: [url]
- **Industry**: [e-commerce / SaaS / local service / B2B / content / other]
- **Goal**: [sales / leads / brand awareness / traffic]
- **Monthly Budget**: [amount or "not specified"]
- **Timeline**: [target launch date]

## Target Audience
- **Demographics**: [age, location, income]
- **Job Roles**: [role, seniority, industry]
- **Pain Points**: [what problems do they have?]
- **Goals**: [what do they want to achieve?]
- **Where they hang out online**: [Google, Facebook, LinkedIn, TikTok, etc.]

## Current State
- **Current marketing**: [existing activities, platforms used]
- **Competitors**: [known competitors]
- **Existing content**: [blog posts, social presence, etc.]
- **Tracking**: [Google Analytics, Pixel, etc. installed?]

## Brand Context
- **Primary product/service**: [what they sell]
- **Unique value proposition**: [what makes them different]
- **Brand voice**: [professional / casual / technical / friendly]
- **Preferred tone**: [formal / casual / humorous / authoritative]

## Content Focus (optional)
- **Primary keyword**: [main keyword to target]
- **Secondary topics**: [related topics]
- **Content types needed**: [blog posts / landing pages / social posts / ads]

## Notes
[Any additional context or special requirements]