Pyramid · Diagram Design

# Content pyramid · what compounds

Four layers of output, ordered by how rarely they ship and how far they travel. The base keeps you present. The apex defines the body of work — and it's the only layer anyone quotes back a decade later.

THE HEADLINE

### One coral layer, on purpose

A five-colour pyramid is a children's diagram. Reserving coral for the apex makes the whole structure actually say something: this is the rarest thing you'll make, and it's the one the rest of the pyramid is feeding.

### Width tells the truth

- ~240 short posts a year
- ~48 essays
- ~4 long-form guides
- 1 flagship every 3–5 years

### Pyramids only work for hierarchy

If your four categories don't have a rarity order — if a bullet list would communicate it — use bullets. Pyramids promise you're trading volume for value as you climb.