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moreminimore-marketing/docs/LINKEDIN_WRITER_MULTIMEDIA_REVAMP.md
Kunthawat Greethong c35fa52117 Base code
2026-01-08 22:39:53 +07:00

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LinkedIn Writer: Multimedia Content Revamp

Executive Summary

This document outlines the comprehensive revamp of ALwrity's LinkedIn Writer to transform it from a text-only content tool into a complete multimedia content creation platform. By integrating video generation, avatar creation, image generation, and voice cloning, LinkedIn Writer will enable users to create engaging, professional multimedia content that drives higher engagement on LinkedIn.


Current State Analysis

Existing LinkedIn Writer Features

Current Capabilities:

  • Text content generation (posts, articles)
  • Writing style optimization for LinkedIn
  • Fact checking and credibility features
  • Engagement optimization
  • Brand voice consistency
  • Industry-specific content

Current Limitations:

  • Text-only content (no video)
  • Basic image generation (limited integration)
  • No audio/video narration
  • No avatar/personal branding videos
  • Limited multimedia options
  • No video post creation

Location:

  • Backend: backend/api/linkedin_writer/
  • Frontend: frontend/src/components/LinkedInWriter/

Proposed Enhancements

1. Video Content Creation

1.1 LinkedIn Video Posts

Feature: Generate professional video posts for LinkedIn

Use Cases:

  • Thought leadership videos
  • Product announcements
  • Company updates
  • Industry insights
  • Personal brand building
  • Educational content

Implementation:

Backend: backend/api/linkedin_writer/video_generation.py (NEW)

@router.post("/generate-video-post")
async def generate_linkedin_video_post(
    request: LinkedInVideoPostRequest,
    current_user: Dict[str, Any] = Depends(get_current_user),
) -> LinkedInVideoPostResponse:
    """
    Generate LinkedIn video post with synchronized audio.
    Uses WAN 2.5 for professional video generation.
    """
    # 1. Generate video script from text content
    # 2. Generate audio narration (persona voice if available)
    # 3. Generate video with WAN 2.5
    # 4. Optimize for LinkedIn (aspect ratio, duration)
    # 5. Return video URL and metadata
    pass

Video Specifications for LinkedIn:

  • Aspect Ratio: 16:9 (landscape) or 9:16 (vertical)
  • Duration: 15 seconds to 10 minutes
  • Resolution: 720p minimum, 1080p recommended
  • Format: MP4
  • Audio: Synchronized narration, background music optional

UI Component: frontend/src/components/LinkedInWriter/VideoPostCreator.tsx (NEW)

Features:

  • Text-to-video conversion
  • Script editor with timing
  • Video preview
  • Resolution selection
  • Duration control
  • Cost estimation

1.2 Avatar-Based Video Posts

Feature: Create video posts with user's avatar (from persona system)

Use Cases:

  • Personal branding videos
  • Consistent presence across posts
  • Professional video messages
  • Thought leadership content

Implementation:

Integration with Persona System:

def generate_avatar_video_post(
    user_id: str,
    text_content: str,
    use_persona_avatar: bool = True,
) -> bytes:
    """
    Generate LinkedIn video post with user's avatar.
    Uses Hunyuan Avatar or InfiniteTalk based on duration.
    """
    # 1. Get user's persona
    persona = get_persona(user_id)
    
    # 2. Generate audio with persona voice
    audio = generate_audio_with_persona_voice(text_content, persona)
    
    # 3. Generate video with persona avatar
    if duration <= 120:  # 2 minutes
        video = generate_with_hunyuan_avatar(persona.avatar_id, audio)
    else:  # Longer content
        video = generate_with_infinitetalk(persona.avatar_id, audio)
    
    return video

UI Component: frontend/src/components/LinkedInWriter/AvatarVideoCreator.tsx (NEW)


2. Enhanced Image Generation

2.1 LinkedIn-Optimized Images

Feature: Generate professional images for LinkedIn posts

Current State: Basic image generation exists but limited

Enhancements:

  • LinkedIn-specific image sizes
  • Professional style optimization
  • Brand consistency
  • Multiple image options for A/B testing

Implementation:

Backend: backend/api/linkedin_writer/image_generation.py (ENHANCED)

@router.post("/generate-post-image")
async def generate_linkedin_post_image(
    request: LinkedInImageRequest,
    current_user: Dict[str, Any] = Depends(get_current_user),
) -> LinkedInImageResponse:
    """
    Generate LinkedIn-optimized image for post.
    Uses Ideogram V3 Turbo for photorealistic images.
    """
    # 1. Analyze post content for image context
    # 2. Generate image prompt
    # 3. Generate image with Ideogram
    # 4. Optimize for LinkedIn (size, format)
    # 5. Return image URL
    pass

Image Specifications:

  • Sizes:
    • Post image: 1200x627px (1.91:1)
    • Article cover: 1200x627px
    • Carousel: 1080x1080px (1:1)
  • Format: JPG or PNG
  • Style: Professional, clean, brand-consistent

UI Component: frontend/src/components/LinkedInWriter/ImageGenerator.tsx (ENHANCED)


2.2 Image-to-Video Conversion

Feature: Animate static images into video posts

Use Cases:

  • Product showcases
  • Before/after animations
  • Infographic animations
  • Portfolio presentations

Implementation:

Backend Integration:

@router.post("/animate-image")
async def animate_linkedin_image(
    request: LinkedInImageAnimationRequest,
    current_user: Dict[str, Any] = Depends(get_current_user),
) -> LinkedInVideoResponse:
    """
    Convert LinkedIn post image to animated video.
    Uses WAN 2.5 image-to-video.
    """
    # 1. Get uploaded image
    # 2. Generate animation prompt
    # 3. Use WAN 2.5 image-to-video
    # 4. Add audio narration if provided
    # 5. Return video
    pass

3. Audio Content Integration

3.1 Audio Narration for Posts

Feature: Add professional audio narration to LinkedIn posts

Use Cases:

  • Audio versions of posts (accessibility)
  • Podcast-style content
  • Voice-over for videos
  • Multilingual content

Implementation:

Backend: backend/api/linkedin_writer/audio_generation.py (NEW)

@router.post("/generate-audio-narration")
async def generate_linkedin_audio(
    request: LinkedInAudioRequest,
    current_user: Dict[str, Any] = Depends(get_current_user),
) -> LinkedInAudioResponse:
    """
    Generate audio narration for LinkedIn post.
    Uses persona voice if available.
    """
    # 1. Get user's persona
    # 2. Generate audio with persona voice
    # 3. Optimize for LinkedIn (duration, format)
    # 4. Return audio URL
    pass

Audio Specifications:

  • Format: MP3
  • Duration: Up to 10 minutes
  • Quality: 128kbps minimum
  • Voice: Persona voice (if trained) or professional TTS

4. Complete Multimedia Post Creation

4.1 Unified Multimedia Post Creator

Feature: Create LinkedIn posts with text, image, video, and audio

UI Component: frontend/src/components/LinkedInWriter/MultimediaPostCreator.tsx (NEW)

Workflow:

1. User writes post content
   ↓
2. System suggests multimedia options:
   ├─ Generate image
   ├─ Create video
   ├─ Add audio narration
   └─ Animate image
   ↓
3. User selects options
   ↓
4. System generates multimedia content
   ↓
5. User previews and edits
   ↓
6. User publishes to LinkedIn

Features:

  • Text editor with formatting
  • Image generator with preview
  • Video creator with script editor
  • Audio narrator with voice selection
  • Cost estimation for each option
  • Preview before generation
  • Batch generation for multiple posts

Implementation Phases

Phase 1: Video Post Creation (Week 1-3)

Priority: HIGH - Most engaging content type

Tasks:

  1. Create video generation endpoint
  2. Integrate WAN 2.5 for LinkedIn videos
  3. Add video post creator UI
  4. Implement script editor
  5. Add video preview
  6. Optimize for LinkedIn specs
  7. Add cost estimation
  8. Integrate with persona voice
  9. Testing and optimization

Files to Create:

  • backend/api/linkedin_writer/video_generation.py
  • frontend/src/components/LinkedInWriter/VideoPostCreator.tsx
  • frontend/src/components/LinkedInWriter/VideoPreview.tsx

Files to Modify:

  • backend/api/linkedin_writer/router.py
  • frontend/src/components/LinkedInWriter/LinkedInWriter.tsx
  • frontend/src/services/linkedinWriterApi.ts

Success Criteria:

  • Users can create video posts
  • Videos optimized for LinkedIn
  • Cost tracking accurate
  • Good video quality
  • Persona voice integration works

Phase 2: Enhanced Image Generation (Week 4-5)

Priority: MEDIUM - Improves existing feature

Tasks:

  1. Enhance image generation endpoint
  2. Integrate Ideogram V3 Turbo
  3. Add LinkedIn-specific image sizes
  4. Improve image generation UI
  5. Add image-to-video conversion
  6. Add multiple image options
  7. Brand consistency features
  8. Testing and optimization

Files to Create:

  • frontend/src/components/LinkedInWriter/ImageGenerator.tsx (enhanced)
  • frontend/src/components/LinkedInWriter/ImageToVideoConverter.tsx

Files to Modify:

  • backend/api/linkedin_writer/image_generation.py
  • frontend/src/components/LinkedInWriter/LinkedInWriter.tsx

Success Criteria:

  • High-quality LinkedIn images
  • Multiple image options
  • Image-to-video works
  • Cost-effective

Phase 3: Avatar Video Integration (Week 6-7)

Priority: HIGH - Personal branding differentiator

Tasks:

  1. Integrate Hunyuan Avatar
  2. Integrate InfiniteTalk
  3. Create avatar video creator UI
  4. Add persona avatar integration
  5. Add video duration controls
  6. Add preview and editing
  7. Testing and optimization

Files to Create:

  • backend/api/linkedin_writer/avatar_video.py
  • frontend/src/components/LinkedInWriter/AvatarVideoCreator.tsx

Files to Modify:

  • backend/api/linkedin_writer/router.py
  • frontend/src/components/LinkedInWriter/LinkedInWriter.tsx

Success Criteria:

  • Avatar videos work well
  • Persona integration seamless
  • Good video quality
  • Cost tracking accurate

Phase 4: Audio & Multimedia Integration (Week 8-9)

Priority: MEDIUM - Complete multimedia suite

Tasks:

  1. Create audio generation endpoint
  2. Integrate persona voice
  3. Create unified multimedia creator
  4. Add batch generation
  5. Add cost optimization
  6. Add analytics
  7. Testing and polish

Files to Create:

  • backend/api/linkedin_writer/audio_generation.py
  • frontend/src/components/LinkedInWriter/MultimediaPostCreator.tsx
  • frontend/src/components/LinkedInWriter/AudioNarrator.tsx

Success Criteria:

  • Complete multimedia workflow
  • All features integrated
  • Good user experience
  • Cost-effective

Cost Management

Video Generation Costs

WAN 2.5 Text-to-Video:

  • 480p: $0.05/second
  • 720p: $0.10/second
  • 1080p: $0.15/second

LinkedIn Video Optimization:

  • Default: 720p (good quality, cost-effective)
  • Premium: 1080p (best quality)
  • Typical post: 30-60 seconds = $3-9

Avatar Videos:

  • Hunyuan Avatar: $0.15-0.30 per 5 seconds
  • InfiniteTalk: $0.15-0.30 per 5 seconds (up to 10 minutes)
  • Typical post: 60 seconds = $1.80-3.60

Image Generation Costs

Ideogram V3 Turbo: ~$0.04-0.08 per image Multiple Options: 3-5 images = $0.12-0.40

Audio Generation Costs

Persona Voice: $0.02 per minute Typical Post: 2-3 minutes = $0.04-0.06

Cost Optimization Strategies

  1. Pre-Flight Validation: Check costs before generation
  2. Resolution Selection: Default to cost-effective options
  3. Batch Discounts: Lower cost for multiple posts
  4. Usage Limits: Per-tier limits to prevent waste
  5. Cost Estimates: Show costs before generation

LinkedIn Platform Optimization

Video Best Practices

LinkedIn Video Specifications:

  • Maximum Duration: 10 minutes
  • Recommended Duration: 15-90 seconds for posts
  • Aspect Ratios:
    • 16:9 (landscape) - best for desktop
    • 9:16 (vertical) - best for mobile
    • 1:1 (square) - works for both
  • Resolution: 720p minimum, 1080p recommended
  • File Size: Up to 5GB
  • Format: MP4 (H.264 codec)

Optimization Features:

  • Auto-optimize for LinkedIn
  • Aspect ratio selection
  • Duration recommendations
  • Thumbnail generation
  • Caption/subtitle support

Image Best Practices

LinkedIn Image Specifications:

  • Post Image: 1200x627px (1.91:1)
  • Article Cover: 1200x627px
  • Carousel: 1080x1080px (1:1)
  • Profile Banner: 1584x396px
  • Format: JPG or PNG
  • File Size: Up to 5MB

Optimization Features:

  • Auto-resize for LinkedIn
  • Format optimization
  • Compression for web
  • Multiple size options

User Experience Flow

Enhanced LinkedIn Writer Workflow

1. User opens LinkedIn Writer
   ↓
2. User selects content type:
   ├─ Text Post
   ├─ Video Post
   ├─ Image Post
   ├─ Carousel Post
   └─ Article
   ↓
3. User writes content (or AI generates)
   ↓
4. System suggests multimedia options:
   ├─ Generate professional image
   ├─ Create video with narration
   ├─ Add audio version
   └─ Create avatar video
   ↓
5. User selects multimedia options
   ↓
6. System shows cost estimate
   ↓
7. User approves and generates
   ↓
8. User previews content
   ↓
9. User edits if needed
   ↓
10. User publishes to LinkedIn

Multimedia Post Creator UI

Layout:

┌─────────────────────────────────────┐
│  LinkedIn Multimedia Post Creator   │
├─────────────────────────────────────┤
│                                     │
│  [Text Editor]                      │
│  ┌─────────────────────────────┐  │
│  │ Write your post content...    │  │
│  │                               │  │
│  └─────────────────────────────┘  │
│                                     │
│  [Multimedia Options]              │
│  ┌──────┐ ┌──────┐ ┌──────┐       │
│  │ Image│ │Video │ │Audio │       │
│  │  $0.1│ │ $3.00│ │ $0.05│       │
│  └──────┘ └──────┘ └──────┘       │
│                                     │
│  [Preview]                          │
│  ┌─────────────────────────────┐  │
│  │ [Generated Content Preview] │  │
│  └─────────────────────────────┘  │
│                                     │
│  [Cost Summary]                     │
│  Total: $3.15                       │
│                                     │
│  [Generate] [Preview] [Publish]    │
└─────────────────────────────────────┘

Integration Points

Persona System Integration

Voice Integration:

  • Use persona voice for video narration
  • Use persona voice for audio posts
  • Consistent brand voice across content

Avatar Integration:

  • Use persona avatar for video posts
  • Consistent visual presence
  • Professional branding

Story Writer Integration

Shared Services:

  • Video generation (WAN 2.5)
  • Voice cloning (Minimax)
  • Avatar generation (Hunyuan/InfiniteTalk)
  • Image generation (Ideogram)

Code Reuse:

  • Share video generation service
  • Share audio generation service
  • Share image generation service
  • Unified cost tracking

Success Metrics

Engagement Metrics

  • Video post engagement vs. text posts (target: 3x higher)
  • Image post engagement vs. text posts (target: 2x higher)
  • Multimedia post reach vs. text posts (target: 2.5x higher)

Adoption Metrics

  • Video post creation rate (target: >30% of users)
  • Image generation usage (target: >60% of users)
  • Avatar video usage (target: >20% of Pro users)

Quality Metrics

  • Video quality satisfaction (target: >4.5/5)
  • Image quality satisfaction (target: >4.5/5)
  • User satisfaction with multimedia features (target: >4.5/5)

Business Metrics

  • Premium tier conversion (multimedia as differentiator)
  • User retention (multimedia users vs. text-only)
  • Content generation volume (multimedia users create more)

Risk Mitigation

Risk Mitigation
High costs Pre-flight validation, tier-based limits, cost estimates
Quality issues Quality checks, preview before generation, regeneration option
LinkedIn API changes Monitor LinkedIn updates, adapt quickly
User confusion Clear UI, tooltips, tutorials, documentation
Performance issues Optimize generation, queue system, background processing

Competitive Advantage

Unique Features

  1. Complete Multimedia Suite: Text + Image + Video + Audio in one tool
  2. Persona Integration: Consistent brand voice and avatar
  3. LinkedIn Optimization: Platform-specific optimizations
  4. Cost-Effective: More affordable than competitors
  5. AI-Powered: Automated content generation

Market Position

  • vs. Canva: More AI-powered, integrated with content generation
  • vs. Loom: More features, LinkedIn-optimized, persona integration
  • vs. Descript: More affordable, LinkedIn-focused, persona integration

Next Steps

  1. Week 1: Set up WaveSpeed API access for LinkedIn videos
  2. Week 1-2: Implement video post generation
  3. Week 2-3: Create video post creator UI
  4. Week 3-4: Enhance image generation
  5. Week 4-5: Integrate avatar videos
  6. Week 5-6: Add audio narration
  7. Week 6-7: Create unified multimedia creator
  8. Week 7-8: Testing, optimization, and polish

Document Version: 1.0
Last Updated: January 2025
Priority: HIGH - LinkedIn Engagement Driver