134 lines
9.4 KiB
HTML
134 lines
9.4 KiB
HTML
<!DOCTYPE html>
|
||
<html lang="en">
|
||
<head>
|
||
<meta charset="UTF-8">
|
||
<meta name="viewport" content="width=device-width, initial-scale=1.0">
|
||
<title>Good design · Desirable × Feasible × Viable</title>
|
||
<link href="https://fonts.googleapis.com/css2?family=Instrument+Serif:ital@0;1&family=Geist:wght@400;500;600&family=Geist+Mono:wght@400;500;600&display=swap" rel="stylesheet">
|
||
<style>
|
||
*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }
|
||
:root { --color-paper:#f5f4ed; --color-paper-2:#efeee5; --color-ink:#0b0d0b; --color-muted:#52534e; --color-soft:#65655c; --color-rule:rgba(11,13,11,0.12); --color-accent:#f7591f; --color-link:#1a70c7; --font-sans:'Geist',system-ui,sans-serif; --font-serif:'Instrument Serif',serif; --font-mono:'Geist Mono',ui-monospace,monospace; }
|
||
body { font-family: var(--font-sans); background: var(--color-paper); min-height: 100vh; padding: 3rem 2rem; color: var(--color-ink); }
|
||
.container { max-width: 1200px; margin: 0 auto; }
|
||
.header { margin-bottom: 2.5rem; }
|
||
.header-eyebrow { font-family: var(--font-mono); font-size: 0.66rem; font-weight: 500; letter-spacing: 0.18em; text-transform: uppercase; color: var(--color-muted); margin-bottom: 0.75rem; }
|
||
h1 { font-family: var(--font-serif); font-size: clamp(1.75rem, 3vw + 1rem, 2.5rem); font-weight: 400; letter-spacing: -0.02em; line-height: 1.1; margin-bottom: 0.5rem; }
|
||
.subtitle { font-size: 1rem; line-height: 1.55; color: var(--color-muted); max-width: 58ch; }
|
||
.diagram-container { background: var(--color-paper-2); border-radius: 8px; border: 1px solid var(--color-rule); padding: 1.5rem; overflow-x: auto; }
|
||
svg { width: 100%; min-width: 900px; display: block; }
|
||
.cards { display: grid; grid-template-columns: 1.1fr 1fr 0.9fr; gap: 1rem; margin-top: 1.5rem; }
|
||
@media (max-width: 820px) { .cards { grid-template-columns: 1fr; } }
|
||
.card { background: #fff; border-radius: 6px; border: 1px solid var(--color-rule); padding: 1.25rem; }
|
||
.card .eyebrow { font-family: var(--font-mono); font-size: 0.5rem; letter-spacing: 0.18em; text-transform: uppercase; color: var(--color-muted); margin-bottom: 0.5rem; }
|
||
.card-header { display: flex; align-items: center; gap: 0.6rem; margin-bottom: 0.875rem; padding-bottom: 0.875rem; border-bottom: 1px solid rgba(11,13,11,0.08); }
|
||
.card-dot { width: 7px; height: 7px; border-radius: 50%; }
|
||
.card-dot.ink { background: var(--color-ink); } .card-dot.muted { background: var(--color-muted); } .card-dot.coral { background: var(--color-accent); }
|
||
.card h3 { font-size: 0.875rem; font-weight: 600; }
|
||
.card p, .card ul { color: var(--color-muted); font-size: 0.8125rem; line-height: 1.55; list-style: none; }
|
||
.card li { margin-bottom: 0.3rem; padding-left: 0.875rem; position: relative; }
|
||
.card li::before { content: '—'; position: absolute; left: 0; color: rgba(11,13,11,0.25); font-size: 0.75rem; }
|
||
.footer { margin-top: 2rem; padding-top: 1.5rem; border-top: 1px solid rgba(11,13,11,0.10); font-family: var(--font-mono); font-size: 0.72rem; letter-spacing: 0.06em; color: var(--color-soft); display: flex; justify-content: space-between; flex-wrap: wrap; gap: 0.5rem; }
|
||
</style>
|
||
</head>
|
||
<body>
|
||
<div class="container">
|
||
<div class="header">
|
||
<p class="header-eyebrow">Venn · Diagram Design</p>
|
||
<h1>Good design · Desirable × Feasible × Viable</h1>
|
||
<p class="subtitle">Three tests every product has to pass before it earns the word "shippable." Miss one and you get a prototype, a vaporware demo, or an internal tool nobody asked for. Coral marks the intersection worth the work.</p>
|
||
</div>
|
||
|
||
<div class="diagram-container">
|
||
<svg viewBox="0 0 1000 500" xmlns="http://www.w3.org/2000/svg">
|
||
<defs>
|
||
<pattern id="dots" width="22" height="22" patternUnits="userSpaceOnUse">
|
||
<circle cx="1" cy="1" r="0.9" fill="rgba(11,13,11,0.10)"/>
|
||
</pattern>
|
||
<clipPath id="clip-center">
|
||
<circle cx="500" cy="180" r="140"/>
|
||
</clipPath>
|
||
<clipPath id="clip-center-2">
|
||
<circle cx="428" cy="320" r="140"/>
|
||
</clipPath>
|
||
</defs>
|
||
|
||
<rect width="100%" height="100%" fill="#f5f4ed"/>
|
||
<rect width="100%" height="100%" fill="url(#dots)" opacity="0.55"/>
|
||
|
||
<!-- Three set circles (stroke + very-low-opacity tint; tints compound in overlaps) -->
|
||
<!-- Desirable — top, ink -->
|
||
<circle cx="500" cy="180" r="140" fill="rgba(11,13,11,0.04)" stroke="#0b0d0b" stroke-width="1"/>
|
||
<!-- Feasible — bottom-left, muted -->
|
||
<circle cx="428" cy="320" r="140" fill="rgba(82,83,78,0.05)" stroke="#52534e" stroke-width="1"/>
|
||
<!-- Viable — bottom-right, soft -->
|
||
<circle cx="572" cy="320" r="140" fill="rgba(101,101,92,0.05)" stroke="#65655c" stroke-width="1"/>
|
||
|
||
<!-- Coral focal tint on the all-three intersection -->
|
||
<g clip-path="url(#clip-center)">
|
||
<g clip-path="url(#clip-center-2)">
|
||
<circle cx="572" cy="320" r="140" fill="rgba(247,89,31,0.10)"/>
|
||
</g>
|
||
</g>
|
||
|
||
<!-- Set labels -->
|
||
<text x="500" y="20" fill="#0b0d0b" font-size="14" font-weight="600" font-family="'Geist', sans-serif" text-anchor="middle">Desirable</text>
|
||
<text x="500" y="36" fill="#52534e" font-size="9" font-family="'Geist Mono', monospace" text-anchor="middle" letter-spacing="0.14em">PEOPLE WANT IT</text>
|
||
|
||
<text x="152" y="400" fill="#52534e" font-size="14" font-weight="600" font-family="'Geist', sans-serif" text-anchor="start">Feasible</text>
|
||
<text x="152" y="416" fill="#52534e" font-size="9" font-family="'Geist Mono', monospace" text-anchor="start" letter-spacing="0.14em">WE CAN BUILD IT</text>
|
||
|
||
<text x="848" y="400" fill="#65655c" font-size="14" font-weight="600" font-family="'Geist', sans-serif" text-anchor="end">Viable</text>
|
||
<text x="848" y="416" fill="#52534e" font-size="9" font-family="'Geist Mono', monospace" text-anchor="end" letter-spacing="0.14em">BUSINESS SUSTAINS</text>
|
||
|
||
<!-- Pairwise intersection labels -->
|
||
<text x="360" y="232" fill="#52534e" font-size="12" font-weight="600" font-family="'Geist', sans-serif" text-anchor="middle">Prototype</text>
|
||
<text x="360" y="248" fill="#52534e" font-size="9" font-family="'Geist Mono', monospace" text-anchor="middle">no business model</text>
|
||
|
||
<text x="640" y="232" fill="#52534e" font-size="12" font-weight="600" font-family="'Geist', sans-serif" text-anchor="middle">Vaporware</text>
|
||
<text x="640" y="248" fill="#52534e" font-size="9" font-family="'Geist Mono', monospace" text-anchor="middle">can't build it</text>
|
||
|
||
<text x="500" y="368" fill="#52534e" font-size="12" font-weight="600" font-family="'Geist', sans-serif" text-anchor="middle">Internal tool</text>
|
||
<text x="500" y="384" fill="#52534e" font-size="9" font-family="'Geist Mono', monospace" text-anchor="middle">nobody wants it</text>
|
||
|
||
<!-- Focal: all-three center -->
|
||
<text x="500" y="260" fill="#f7591f" font-size="14" font-weight="600" font-family="'Geist', sans-serif" text-anchor="middle">Shippable</text>
|
||
<text x="500" y="276" fill="#52534e" font-size="9" font-family="'Geist Mono', monospace" text-anchor="middle" letter-spacing="0.14em">THE SWEET SPOT</text>
|
||
|
||
<!-- Legend strip -->
|
||
<line x1="40" y1="456" x2="960" y2="456" stroke="rgba(11,13,11,0.10)" stroke-width="0.8"/>
|
||
<text x="40" y="472" fill="#52534e" font-size="8" font-family="'Geist Mono', monospace" letter-spacing="0.18em">LEGEND</text>
|
||
|
||
<circle cx="52" cy="488" r="6" fill="none" stroke="#f7591f" stroke-width="1.2"/>
|
||
<text x="68" y="492" fill="#52534e" font-size="8.5" font-family="'Geist', sans-serif">All three — ship it</text>
|
||
|
||
<circle cx="192" cy="488" r="6" fill="none" stroke="#52534e" stroke-width="1"/>
|
||
<text x="208" y="492" fill="#52534e" font-size="8.5" font-family="'Geist', sans-serif">Two of three — incomplete</text>
|
||
|
||
<text x="380" y="492" fill="#52534e" font-size="8.5" font-family="'Geist', sans-serif" font-style="italic">Coral marks the intersection that earns the work. The others name the traps.</text>
|
||
</svg>
|
||
</div>
|
||
|
||
<div class="cards">
|
||
<div class="card">
|
||
<p class="eyebrow">THE HEADLINE</p>
|
||
<div class="card-header"><span class="card-dot coral"></span><h3>One sweet spot, in coral</h3></div>
|
||
<p>Three overlapping circles create seven regions. Six of them are diagnostic — they name the failure mode. Only the center earns the coral. If every region is colored, the diagram stops prioritizing anything.</p>
|
||
</div>
|
||
<div class="card">
|
||
<div class="card-header"><span class="card-dot ink"></span><h3>The three tests</h3></div>
|
||
<ul><li>Desirable — someone pulls for it</li><li>Feasible — the team can actually build it</li><li>Viable — the economics hold up over time</li><li>All three, or you don't ship</li></ul>
|
||
</div>
|
||
<div class="card">
|
||
<div class="card-header"><span class="card-dot muted"></span><h3>The named traps</h3></div>
|
||
<p>Prototype (loved, buildable, no model). Vaporware (loved, profitable, un-buildable). Internal tool (buildable, profitable, unloved). Labeling each one makes the map more useful than the center alone.</p>
|
||
</div>
|
||
</div>
|
||
|
||
<div class="footer">
|
||
<span>good design · desirable × feasible × viable</span>
|
||
<span>example · diagram-design</span>
|
||
</div>
|
||
</div>
|
||
</body>
|
||
</html>
|